With the speedy and hectic schedule of today, fitness isn’t an option, it’s a need!
People are getting aware more and more every day to feel and look their best.
However, that doesn’t mean going to the gym every day as there are a lot of obstacles that stop you, and one of them is your schedule. Therefore, people have started working out on their own and tracking their eating habits with the help of fitness apps.
YES! You heard that right. The fitness app’s evolution has seen a surge in the past few years. And so, if you are the one intending to develop a fitness app, you have landed at the right place.
In this article, we have revealed a few factors to consider, while planning fitness app development for your business.
Factors to Consider While Developing a Fitness App
- Types
- Platform
- Features
- Age-Group / Audience
- Budget Model
- Approach a Good Mobile App Development Company
1. Types of Fitness App Development
The first step to start developing a fitness app is to choose its type. Different categories offer different features to the users as per their needs. Whether it is diet, exercise, tracking, or even getting the app synched with social media, fitness apps offer much more than expected. Here are the categories you have to choose from if you’re planning to create a fitness app.
- Nutrition & Diet Apps
Nutrition and diet apps help the users to track their calorie intake, and make them follow their diet plan and manage their eating habits. Motivating the users is yet another element that fitness apps incorporate. Sending timely push notifications, motivating quotes, and gamification elements help users achieve their fitness goals through exercise and nutrition.
- Workout Fitness Apps
Workout fitness apps provide you with options for a personal fitness coach/trainer as per your body needs. The most beneficial factor is wherever you travel; your fitness coach will be with you everywhere. It also offers you different workout levels as per your physical needs and behavior that cover each part of your body. In addition to that, workout fitness apps help you shape up every part of your body you want, separately and combined (such as upper body, lower body, core strength, back flexibility, etc.).
- Tracking Apps
Fitness tracking apps are one of the most widely used apps. They are used to track your overall physical activity per day including, calorie intake and distance covered. There are certain tools, when implemented, help the fitness tracking apps to captivate the information and bridge the gap between the data and the users.
- Yoga & Meditation Apps
Yoga and meditation apps offer tailor-made courses for you. You can practice almost all kinds and levels of yoga you desire. Right from daily yoga, to pregnancy yoga, and expert level, one thing is guaranteed, and that is tracking strength. Along with offering physical courses, yoga apps also help you manage your anxiety, stress, breathe deeply, and have a sound sleep.
2. Platform
Deciding a platform that you want to develop your fitness app for, is something that you cannot miss. Deploying an app on a platform such as Android, iOS, or Windows will make a difference in the user’s app adoption rate. Directly or indirectly, choosing a platform decides the revenue you’ll earn from your app. Thorough research is needed on where your target audience is from and which operating system do they prefer.
3.Features of Fitness App Development
- Push Notifications
Push notifications play an important role in fitness apps to motivate and encourage users to follow a healthy routine. It helps them achieve their personal goals with timely reminders.
- User Profile
User profiles in the fitness apps incorporate the personal information of the user who signed up. On this page, a user is asked to provide all the information about their diet, weight, BMI, eating habits, height, routine, etc. It helps the app to analyze an adequate plan for every user as per their body requirements.
- Synchronization with wearable devices
Connecting the fitness apps with certain wearable fitness devices would be a cherry on the cake. It tells you more than how much one has covered the distance by walking, running, cycling and helps them reach their personal goals.
- Synchronization with Social Media
One of the features that can be integrated with fitness apps is the option to socialize. Connecting and sharing the fitness results with friends or family on social media is in the trend, and adding this feature benefits the app too.
- Tracking Activity / Location
Allowing the fitness apps to track your activity and prepare a report on your daily health dose is something that cannot be missed while developing a fitness app.
4. Age-Group / Audience
Setting up the target audience is also one of the crucial steps in developing a fitness app. Make sure you did proper research, planning, designing, and analysis to know the analytics about your target audience.
Decide whether you want to target direct customers, or fitness product/equipment manufacturers. Once you do that, choose the age groups you want to target that you know are willing to invest in the fitness apps. Usually, users who hold alert concerning their health will choose fitness apps, but analyzing your target audience is important and beneficial.
5. Budget Model
No matter whatever app you develop, when you outline the map, you outline the budget too. Investment and profit doesn’t go hand in hand and that’s the truth. Yet, having a plan on how to make profit out of the apps is vital to get your returns. Here are a few factors to consider while outlining the fitness app development budget.
- Product/Service Purchases
In-app product or services purchases include provoking users to buy your diet or workout plans at a specific price set by you. You can also display the in-store products and encourage the users to buy them for the best fitness results.
- Subscription Based
Subscription-based fitness apps have several subscription packs that help you with workouts, diet, nutrition, calorie count, and much more. So, users can buy a subscription as per their body demands.
- In-App Advertisement
The in-app advertisement works by running certain ad campaigns within your app. It includes the fitness products of the brands that you have collaborated with. In return, you can earn a profit for both of you.
- Pay & Get
Pay and get works in the apps where you have both free of cost and paid products/services. For example, a user-installed your app and started using it without paying a penny, while some of the services are payable. It usually works when you feature different levels of workouts in your app. So, you offer beginner level in free and pay for the higher levels.
6. Approach a Good Mobile App Development Company
Finally, something that not everyone understands is hiring a professional is as important as developing an app. Hiring mobile app development company benefits you a lot. It’s a one-time investment, but the profit is for the lifetime as it offers the solution you want. You don’t have to hassle or worry about things being completed, supported, or managed, they do it all. A few advantages of hiring professionals are:
- Design
- Technicality
- Quality Assurance
- Documentation
- Inception and maintenance
Fitness app development is a very detailed and challenging task. Aveosoft offers web and mobile development services to fitness studios, gym outlets, and fitness trainers. Plus, the company also offers digital marketing. If you have queries on how Aveosoft can be of help, feel free to reach out to their customer support desk.
